GrowYaara/Data Security
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Data Security
Your store data stays yours.

GrowYaara connects to your Tally, Busy, and store operations to make your retail smarter. This page explains exactly what data we access, what we do not store, and our firm commitment โ€” we will never sell or commercially exploit your business data.

Last updated: 1 January 2026
Effective: 1 January 2026
Applies to: GrowYaara App, Website & All Integrations

01 Our Core Promise

GrowYaara was built by people who understand Indian retail. We know the trust you are placing in us when you connect your store systems, customer records, and financial data to our platform.

Our core promise is simple and unconditional:

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We will never sell your data

Your store data, customer records, inventory, and financials will never be sold to any third party, competitor, brand, distributor, or data broker โ€” ever.

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We will never commercialise your data

Your business data is not used for advertising, benchmarking services sold to others, industry reports for third parties, or any commercial purpose outside serving your store.

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Your data stays in India

All GrowYaara data is stored on AWS Mumbai region servers. Your data does not leave Indian borders.

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You always own your data

You can export or delete your data at any time. Closing your account means your data is permanently deleted within 90 days.

02 Tally & Busy Data

GrowYaara integrates with TallyPrime and Busy accounting software. This integration is designed to add intelligence above your existing accounting setup โ€” not to replace it or extract data beyond what is needed for GrowYaara's features.

How the Integration Works

The GrowYaara-Tally / Busy integration operates through a local sync agent that you install on the same machine running Tally or Busy. The agent reads authorised ledger and transaction data and syncs it to your GrowYaara account.

Data TypeAccessed?Stored in GrowYaara?Purpose
Sales vouchers & invoicesYes โ€” with your permissionYes โ€” in your account onlyBilling intelligence, analytics
Purchase entriesYes โ€” with your permissionYes โ€” in your account onlyInventory cost tracking
Ledger balances (store)Yes โ€” with your permissionYes โ€” in your account onlyFinancial reporting
Customer financial recordsOnly if explicitly enabledOnly if explicitly enabledCRM & outstanding tracking
Supplier / vendor dataOnly if explicitly enabledOnly if explicitly enabledPurchase management
Bank accounts & reconciliationNoNoNot part of GrowYaara features
Tax filings & GST returnsNoNoNot part of GrowYaara features
Payroll & salary dataNoNoNot part of GrowYaara features
You Control What Syncs

The Tally / Busy sync is permission-based. During setup, you choose which company, date range, and voucher types to sync. You can pause, modify, or disconnect the integration at any time from Settings > Integrations. Disconnecting immediately stops all new data sync.

What Happens to Synced Tally / Busy Data

  • Synced data is stored in your GrowYaara account โ€” isolated and accessible only to you and staff you authorise
  • It is used exclusively to power GrowYaara features in your account โ€” analytics, inventory tracking, billing intelligence
  • It is never shared with other retailers, brands, distributors, or any commercial third party
  • It is never used to benchmark your store's performance against industry data sold to others
  • When you disconnect or close your account, synced data is deleted along with all your other GrowYaara data

03 What We Do Not Store

We are explicit about what GrowYaara does not store or process โ€” because we believe your business data belongs to you, and we access only what is necessary to serve your store.

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Bank account details
We never access or store your bank account numbers, IFSC codes, or banking credentials.
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GST login credentials
We do not access the GST portal on your behalf and do not store your GST portal password.
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Tally or Busy login passwords
The sync agent does not require or store your Tally / Busy admin password. It uses authorised read-level access only.
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Customer Aadhaar or PAN numbers
GrowYaara does not collect or store government-issued ID numbers of your customers.
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Payment card numbers
No card numbers, CVV, or full card details are stored anywhere in GrowYaara โ€” for you or your customers.
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Tax filing data beyond invoices
We do not access GST return data, TDS filings, or any tax submission records from Tally / Busy.
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Payroll & employee salary data
Staff attendance targets and incentives in GrowYaara do not include or access payroll records from Tally / Busy.
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Biometric or location data
We do not collect GPS location of your staff or customers beyond approximate city-level location for fraud prevention.

04 What We Do Store

In the spirit of full transparency, here is exactly what GrowYaara stores on your behalf โ€” all within your isolated, encrypted account.

Data CategoryExamplesEncryption
Store identityStore name, address, GSTIN, contactAES-256 at rest
Inventory recordsModels, IMEI numbers, purchase prices, stock countsAES-256 + IMEI hashing
Sales & billingInvoices, payment modes, amountsAES-256 at rest
Customer profilesName, phone, device purchased, EMIAES-256 at rest
Cashback schemesScheme names, IMEI eligibility, claim datesAES-256 at rest
Staff recordsNames, roles, attendance, targetsAES-256 at rest
Tally / Busy sync dataAuthorised vouchers & ledger dataAES-256 at rest, TLS in transit
App usage logsFeature usage, session data โ€” anonymisedAnonymised, aggregated

05 We Never Sell Your Data

This deserves its own section because it is that important.

Absolute Commitment โ€” No Exceptions

Trenzyrange will never sell, rent, license, or trade your store's commercial data โ€” including sales figures, inventory data, customer records, pricing data, IMEI records, or any data synced from Tally or Busy โ€” to any third party for any commercial purpose. This is not just a policy. It is our founding principle.

We Do Not:

  • Sell your sales data to mobile brands (Samsung, Vivo, OPPO, Realme, etc.) for market intelligence
  • Share aggregated retailer data with distributors, industry bodies, or research firms as a paid service
  • Use your pricing data to power commercial pricing intelligence products for third parties
  • Provide your customer data to insurance companies, fintech lenders, or any other commercial entity
  • Use your business data for advertising targeting on any platform outside GrowYaara
  • Allow any GrowYaara employee to access your data for personal or commercial purposes outside their job scope

The Only Exceptions

The only situations where your data is ever shared externally are:

  • You initiate it โ€” e.g., submitting a cashback claim shares relevant IMEI data with that specific brand only
  • Legal obligation โ€” a valid court order or statutory requirement under Indian law
  • Infrastructure providers โ€” our cloud host (AWS Mumbai) stores encrypted data as part of hosting infrastructure, governed by their DPA

06 Encryption & Infrastructure

Every piece of data in GrowYaara is protected by multiple layers of encryption and infrastructure security.

Security LayerStandard / Detail
Data in transitTLS 1.2 minimum โ€” all API calls, sync, app traffic
Data at restAES-256 encryption โ€” all databases and file storage
IMEI & sensitive fieldsAdditional field-level hashing on top of AES-256
Cloud infrastructureAWS Mumbai (ap-south-1) โ€” data stays in India
Database backupsEncrypted daily backups โ€” 30-day retention
API authenticationOAuth 2.0 tokens โ€” time-limited, rotated regularly
App on-deviceLocal data encrypted using Android Keystore
Tally / Busy sync agentEncrypted channel โ€” data never stored locally in plaintext
Infrastructure Compliance

Our cloud infrastructure is hosted on AWS, which is ISO 27001, SOC 1/2/3, and PCI-DSS compliant. GrowYaara undergoes regular independent security audits and penetration testing. Results are reviewed by our engineering and security teams.

07 Access Controls

Access to your data โ€” from both within your store team and within GrowYaara's internal teams โ€” is strictly controlled.

Within Your Store

  • Store owners control which staff members can access which modules via role-based permissions
  • Staff can be restricted from viewing pricing, profit margins, customer financials, or cashback data
  • All staff logins are PIN or biometric protected on the device
  • Session timeouts and inactivity locks prevent unauthorized device access

Within GrowYaara

  • Production database access is restricted to a small number of authorised engineers with documented, role-based access
  • All internal access to customer data requires multi-factor authentication
  • Access logs are maintained and regularly audited โ€” any unusual access is flagged automatically
  • GrowYaara support staff access only the minimum data needed to resolve your support request โ€” and only with your implicit consent when you raise a ticket
  • No GrowYaara employee can access your data for personal use or commercial gain โ€” this is a termination offence

08 Store Data Isolation

Every GrowYaara store account operates in complete isolation from every other store account. This is a foundational design principle, not an afterthought.

  • Your inventory, customers, sales, and cashback data are stored in a dedicated, logically isolated data space for your store
  • No other retailer โ€” even if they use GrowYaara โ€” can see any part of your data
  • AI insights are generated at the individual store level using your own data alone โ€” your data is never pooled into a shared model that other retailers access
  • Multi-store accounts (Growth plan) share data only within your own chain โ€” never across unrelated accounts
  • Aggregated, anonymised platform-level analytics (e.g., which app features are popular) never include identifiable store or business data

09 Breach Response

In the unlikely event of a data security incident, GrowYaara has a documented incident response plan.

  • We will notify affected users within 72 hours of becoming aware of a confirmed breach that affects their data
  • Notifications will be sent via in-app alert, registered mobile number SMS, and email
  • We will clearly communicate what data was affected, what steps we have taken, and what you should do
  • We will report to relevant Indian regulatory authorities as required by law
  • A post-incident report summarising the cause and remediation will be published on our status page
Report a Vulnerability

If you discover a security vulnerability in GrowYaara โ€” the app, website, or API โ€” please report it responsibly to security@growyaara.com. We take all reports seriously and respond within 48 hours. Responsible disclosure is always appreciated.

10 Your Controls

You have full control over your data at all times. These controls are available directly within the GrowYaara app โ€” no support ticket needed for most actions.

Export All Data

Download your inventory, customers, sales, and cashback history in CSV or Excel format. Settings > Data > Export.

Disconnect Tally / Busy

Pause or fully disconnect the integration instantly. Settings > Integrations > Disconnect.

Manage Staff Access

Add, remove, or restrict staff permissions at any time. Settings > Staff > Manage Roles.

Delete Customer Records

Remove individual customer records permanently. Customers > Select Customer > Delete.

Request Full Deletion

Close your account and request permanent deletion of all data. Settings > Account > Delete Account.

Review Access Logs

See a log of recent staff login activity in your store account. Settings > Security > Activity Log.

11 Contact Security Team

For data security questions, vulnerability reports, or concerns about how your data is handled, contact our security team directly. We respond to all security matters within 48 hours.

GrowYaara โ€” Security Team
WhatsApp+91 92663 76631 (11am โ€“ 6pm IST, Monโ€“Sat)
ResponseSecurity issues: within 48 hours ยท Data queries: within 72 hours